Callaway is the fastest-growing golf ball brand since 2013, and we continue to innovate with new premium technologies that have never been seen before in the category. We hold ourselves to the exceptionally high standards set by Ely Reeves Callaway, a visionary who powers our passion for developing revolutionary products, like our newest golf ball. This innovative design will set anew standard for distance-enhancing performance, a ball so singular and special that there’s only one name worthy of stamping on its cover…ERC Soft. ERC Soft is an extraordinary achievement: it’s our longest golf ball AND it’s designed for soft feel, and increased control around the green.
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